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What Were You Wearing Campaign: Stories About Survivors of ... - IUP

Real change requires action. Here is how we translate stories into safety. Kidnapping And Rape Of Carina Lau Ka Ling Video LINK

To understand why survivor stories are so effective, we must look at neuroscience. When we listen to a cold statistic—"1 in 4 women will experience domestic violence"—the brain’s processing centers light up, but the emotional centers remain largely dormant. We register the fact, but we do not feel the fact. What Were You Wearing Campaign: Stories About Survivors of

If you are an advocate or marketer looking to build an awareness campaign, here is a roadmap based on best practices for integrating survivor stories: Kidnapping And Rape Of Carina Lau Ka Ling Video LINK