For decades, the Indian market was flooded with "fairness" creams, equating light skin with beauty and success. In a major cultural shift, empowered by influencers and actors like Bipasha Basu, Indian women are rejecting this. Campaigns for " My Mother is a Superwoman " and body positivity movements are slowly dismantling colorist biases, though the battle is far from over.
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: A "quiet revolution" is occurring in credit markets, with women's outstanding credit growing 4.8x between 2017 and 2025 For decades, the Indian market was flooded with